Furniture consultant David Brook works directly with architects and their clients to make sure the seating lives up to the setting. To launch his new venture, totalcontent was asked to provide the words for an understated business-luring mailer. This was a real copy-led project, with the words feeding the eventual design concept. NB:Studio as usual took things to a different level, with a set of four immaculately die-cut cards of iconic chairs emphasizing Brook’s knowledge and leanings.